Tag archives for promotion

Do You Need an SMM Strategy to Become a Successful Songwriter?

September 25th, 2018 by

SMM Social Media Marketing SongwritersThere is a lot going on in social networks, and the truth is; no one has a huge presence on these platforms like a celebrity. Be it a fashion icon, a singer, a songwriter or even a movie star, social media has made it possible for both successful and upcoming stars break through the glass ceiling.

Ostensibly, making your presence felt on these platforms is always going to be about marketing one’s self the right way. And that brings me to the gist of this post. Do you need to employ an Social Media Marketing (SSM) strategy to become a successful songwriter? In this post, I will explore this in detail.  let’s get started by setting the record straight on a few things. (more…)

How Email Marketing Can Improve Your Music Promotion

August 5th, 2018 by

email marketing music promotion audience fansIf you are a young musician, your biggest issue is probably marketing. You are not sure how to do it – after all, you are a creative person, not a marketer.

But, with a few easy tips, you can learn how to market your music like a professional – especially by learning the power of a great email marketing campaign.

Here are some of the tips that can help you out: (more…)

How To Make A Brand of Yourself

June 20th, 2017 by

Musician BackLite Silloette Make a BrandAs songwriter’s it is important to make a brand for yourself.  As an artist who want to be know and recognizable.  In this article Boone Shanks share how Jackson Pollack was able to create a brand for himself.  Although he is a painter the concepts will work equally well with songwriters.

We live in the times of the market, and culture also functions according to its laws. Only individual projects and their authors become its products. The popular French philosopher Derrida is the same brand as Madonna, Mercedes or McDonald’s. There is no mass and elitist culture, but there is only a marked space consisting of separate brands. For examples, you do not need to go far artists who are being sold.
Three tricks that Jackson Pollock used to sell himself at a higher price (more…)

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  • Songwriter Tip:

    When mapping songs, you end where you want writing the song too, not out in left field lost. The focus of your song is solid, and therefore, easy to understand which ‘draws the listener in’ to your song. Drawing the listener into your song is very important, and making the song easy to follow is a large part of drawing them in. The old way called ‘KISS ‘which stands for ‘keep it simple, stupid ‘works very well in songwriting as it does for many other things. The important thing is not to let songwriting structure get in the way of writing. When inspiration hits you, ‘get it all out. ‘After you’ve written all the words, phrases and so on that came to you, then go back and begin mapping this out.